The Packaging Printing Industry growth is parallel with the packaging industry. The packaging industry everywhere is being fueled by the rising trend of nuclear households, increasing need for convenience among consumers, aging population and new packaging material development among others. These factors are indirectly benefitting the Packaging Printing Industry.

Regional Insight

The global Packaging Printing Industry is geographically categorized into Europe, Asia Pacific (APAC) North America, along with the Rest of the World (ROW).

APAC shows the maximum potential of achieving the dominant position in the global Packaging Printing Industry. China is the most profitable market for packaging printing, owing to the thriving food & beverage as well as healthcare industries. The region is home to an expansive food and beverage industry, which generates a high demand for packaging and in turn, packaging printing. The market growth is also in response to the prevalence of nuclear households and the bourgeoning population. Further, the rising number of packaging gravure printers in countries like India and China shows huge growth potential for the Packaging Printing Industry in the region.

Europe comes second in the global market, backed by the high disposable income combined with the presence of a high number of prominent companies. The amplified demand for sustainable products, in conjunction surge in innovations in the packaging sector also benefits the regional market. There is high industrialization in the region, including a highly thriving cosmetics and healthcare sector, which boosts the demand for packaging printing in the region.

Segmentation

The segments dependent on which the global market for packaging printing has been studied in the report include printing technology and application.

Depending on printing technology, the segments are gravure, digital and flexography. Out of these, digital printing technology can attain the highest growth over the review period given its low cost and a variety of design possibilities.

The application-wise segments in the market include Personal Care, Food & Beverage, Pharmaceutical, and more. The food & beverage segment can generate the highest demand for packaging printing in the forthcoming years, thanks to the accelerated demand from branded and packaged products.