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The increasing demand for cosmetics has created a lucrative growth outlook for the packaging industry of these cosmetics as most of these products are being sold through e-commerce channels. Also, the packaging of these cosmetics plays a central role in maintaining product integrity during transportation and also in storage. The improving economic abilities of the end user segment is projected to further boost the expansion of the Bulk Packaging Market Size for the cosmetics industry. Furthermore, the marketing potential of bulk packaging is expected to propel the market’s development in the upcoming forecast period.
Segmental Analysis
The Bulk Packaging Market Size for cosmetics industry has been segmented on the basis of materials into plastics, metal, paper & paperboard, and others. Based on product, the market is segmented into drums, pails, bulk boxes, material handling containers, shipping sacks, and others. The pails segment is expected to be responsible for the principal market portion in 2016 and is projected to progress at an increased CAGR in the forecast period. The regions counted in in the market are APAC, Europe, North America and the rest of the world.
Regional Analysis
The region-based analysis of the market for Bulk Packaging Market Size for cosmetics industry comprises of Europe, Asia Pacific, North America, and the rest of the world. The Asia Pacific region is anticipated to spearhead the COVID-19 Impact for cosmetics industry globally, followed by the European and North American region. In the Asia Pacific region, drivers such as e-retailing and expanding product lines for cosmetic products based on affordability are boosting the market. Due to the growing disposable income, consumers are projected to increase their expenditure on premium cosmetics and personal care products.
Competitive Analysis
The employment of product differentiation has led to a favorable product differentiation scenario that is complementing the market’s growth. The participants in the market are trying to establish several USPs that will enable them to capture a more substantial share of the market. Additionally, the vertical additions and product tactics of the market is increasing the potential for the market players.
The important players in the Bulk Packaging Market Size for Cosmetics Industry globally include BWAY Corporation (Georgia), Berry Plastics Group Inc. (U.S), Georgia-Pacific LLC (U.S.), Greif Incorporated (U.S)
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