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Automotive Radar systems constantly sense distance between vehicles in real-time and are used in advanced cruise control systems. These systems are used for a variety of applications such as collision avoidance, blind spot monitoring, lane change assistance, cross-traffic alerts and others. They improve driving efficiency and safety. The radar take note of vital information, such as velocity, range and angle which helps to determine the driving situation and intimate the driver of potentially dangerous events.
Drivers
- Increase in awareness and demand for radar systems
- Government initiatives to reduce the road accidents. For example, in 2015, the U.S. National Highway Traffic Safety Administration notified mandatory installation of Automatic Emergency Braking Systems.
- Construction of high speed highways and growing speeds and number of vehicles
- Poor design of roads and accident related deaths in developing regions. According to Association for Safe International Road Travel estimates, about 1.3 million people die every year due to accident related causes. World Health Organizations also states that more than 1.25 million people die each year due to road accidents.
- Restraints
- Spectrum regulations and standards requiring the phasing out of UWB band by the year 2022, which may result in technological obsolesce
- High cost of the system
- Poor regulations in developing regions
Opportunities
- The change from 24 GHz to 77 GHz band is expected to be the greatest market opportunity.
- Bandwidth of 77 GHz provides larger sweep bandwidth than the 24 GHz which improves range resolution and accuracy for detection of multiple closely spaced objects.
- The velocity measurements for the 77 GHz also improves by a factor of 3 due to smaller wavelength of the 77 GHz system.
- The system size especially the antenna size reduces as one moves from the 77 GHz to the 24 GHz system, by about one-third.
Regional Analysis
Europe accounts for the largest share of 35.98% in the global Automotive Radar Applications Industry in 2015. Europe is one of the largest vehicle manufacturer as well as producer of automotive radar. Germany and Italy are expected to be the largest players in the European market for Automotive Radar Applications. However, the manufacturing capacity of Automotive Radar Applications is expected to fall short and it is extremely important to increase the production capacity. Europe is followed by North America which accounts for 26.16% for the market share. The U.S. dominates the North America market for automotive radar applications. Presence of large players coupled with high speed freeways are important drivers of the U.S. market for automotive radar applications.
The Asia Pacific market for automotive radar applications is expected to be dominated by Japan, and South Korea. China followed by India are expected to generate the fastest growth in the region. According to World Health Organization, 90% of the world's road fatalities occur in low- and middle-income countries. Thus developing regions has the largest unmet need.
The Gulf regions is one of the lucrative market but has poor domestic manufacturing capability and capacity. Thus we expect the gulf economies to represent a large market opportunity. The African continent is expected to yield moderate growth due to low vehicular traffic and less industrialised nature of the economy.
Key Players
Robert Bosch GMBH (Germany), Panasonic Corporation (Japan), Valeo (France), Continental AG (Germany), TRW Automotive (U.S.), Hella KGAA Hueck & Co. (Germany), Delphi (U.K.), Sabertek (U.S.), Denso (Japan), Fujitsu Ten Ltd (U.S.).
Segments
Application - Parking Assistance, Forward Collision Warning System, Adaptive Cruise Control, Lane Departure Warning System, and Bling Spot Detection
Frequency - 24 GHz, 77 GHz, and 79 GHz
Technology - LiDAR, Millimeter Wave Radar, Camera, and Ultrasonic Radar
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