General Question: How do residents understand the link between dog waste, storm drains, and water quality (bacteria, Nitrogen, Phosphorus)? 

Specific Question: 

1. What social norms, practical barriers, and motivations shape whether people adopt the recommended behavior? 

2.  What types of messages and communication channels are most likely to influence each target audience?

3. What types of signage, outreach messages, or engagement strategies are most likely to encourage adoption?