The First Lady's gallery

Lady Bird Johnson had an active role as First Lady, "going out and be the eyes and ears and an extra set of legs for her husband," according to her Press Secretary, Liz Carpenter.


From her 1964 Whistle Stop Campaign to her visits to impoverished areas of Appalachia and role in creating Head Start, Lady Bird Johnson frequently promoted and furthered the reach of President Johnson’s policies and programs across the country, while also spearheading her own campaign for environmental legislation.

The Whistle Stop tour

After President Johnson signed the Civil Rights Act of 1964, his progressive stance on civil rights drew some fierce opposition, especially in the South. It was an election year, so Mrs. Johnson took a trip through eight Southern states aboard the Lady Bird Special train to win back the support of the South. This was the first campaign trip by a First Lady without her husband.

The Environment

Beginning with her childhood in East Texas, Lady Bird Johnson loved nature and was outspoken preserving America's natural heritage. More than 300 laws related to the environment were passed during the Johnson Administration, many of which were influenced by Mrs. Johnson's efforts. Among the major legislative initiatives were the Wilderness Act, the Wild and Scenic Rivers Program, the Highway Beautification Act, Clean Air, Clean Water, and many additions to the National Park system.

Learn more about Mrs. Johnson and Beautification

Watch this Showcase for the Nation film to learn about Mrs. Johnson's beautification efforts in Washington, D.C. and the nation.