Social media presents never-before-seen opportunities for telling stories and connecting with audiences, and I love the opportunities that these platforms present for brands to really embrace their personality and what makes them unique. I have managed channels across Facebook, Instagram, TikTok, LinkedIn, and Twitter / X for several brands, including the Scripps National Spelling Bee, Rose-Hulman Institute of Technology, Indiana State University, and Indiana State Student Philanthropy. I believe that social media should feel like a portal into the day-to-day events of a brand or business, and I love capitalizing on trends to showcase the brand to even greater audiences.
Click each phone to see some of my work.
Social media profile created for Instagram reels to highlight a Rose-Hulman student and her robotics team
TikTok and Instagram reel created for the Scripps National Spelling Bee that captures unique nature of Bee Week utilizing a then-current trend. All rights belong to the E.W. Scripps Company.
Instagram stories created for the Scripps National Spelling Bee during Bee Week 2024. All rights belong to the E.W. Scripps Company.
Instagram reel and TikTok created for ISU Student Philanthropy, utilizing a trending song