India Male Grooming Products Market

India Male Grooming Products Market Size, Trends, Growth Rate, Demand, Opportunities & Forecast 2023-2028

According to IMARC Group latest report titled “India Male Grooming Products Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a comprehensive analysis of the industry, which comprises insights on male grooming products market in India. The report also includes competitor and regional analysis, and contemporary advancements in the market. The India male grooming products market size reached US$ 2.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 3.1 Billion by 2028, exhibiting a growth rate (CAGR) of 8.2% during 2023-2028.

Male grooming products refer to a specialized category of personal care items exclusively tailored to meet the aesthetic and hygienic requirements of men. Encompassing a variety of goods such as shampoos, conditioners, shaving creams, beard oils, face washes, and lotions, these formulations are designed to serve multifaceted purposes that range from cleansing and moisturizing to enhancing appearance. Developed using a combination of potent ingredients and scientifically proven compounds, they function by directly targeting the surface of the skin or hair to remove dirt, oil, and impurities. Consequently, they rejuvenate the skin, nourish hair follicles, and aid in the maintenance of a polished appearance.

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Market Trends:

The Indian market is primarily driven by increased awareness about personal hygiene. In line with this, the expanding scope of e-commerce platforms offers ease of purchase and variety, providing an impetus to the market. Moreover, changes in cultural attitudes towards men's beauty and wellness are acting as significant growth-inducing factors. In addition to this, the expanding urban population, adopting new lifestyle norms, is leading to greater demand for grooming essentials. The market is further influenced by societal changes that accept a variety of male identities, which encourages the broader usage of grooming items. Apart from this, accessibility across various price ranges caters to multiple consumer segments, propelling the market forward. Other factors contributing to market expansion are higher disposable income levels, brand and influencer collaborations that add credibility, and ongoing investment in research and development activities that ensure continuous innovation and improvement.

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India Male Grooming Products Market Segmentation:

Our report has categorized the market based on region, product, price range and distribution channel.

Breakup by Product:

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Key highlights of the report:

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