Operation Strategies

Question 25 (20 marks)

You have been employed by Sunshine Fruit Juices to prepare a report for management on the issues outlined above.

Sunshine Fruit Juices employs 100 people in its Queensland factory and supplies juice to large supermarket chains in Asia and North America.

Customers have recently complained that the product has been damaged and bottles have been wrongly labelled.

An increase in industrial disputes has also occurred due to a number of recent workplace accidents and demands from employees for higher wages.

In your report, recommend strategies for human resources and operations that the firm could implement to improve its business performance.

2013

Question 27 (20 marks)

Assess strategies that management may use to respond to influences on operations.

Q21

(a) Explain why managers may be resistant to change. 4 marks

2015

Question 27 (20 marks)

Evaluate the importance of operations strategies in achieving competitive advantage.

Q25

With reference to a business you have studied, analyse the relationship between cost and quality in the operations of the business. 6 marks

Q27 (20 marks)

Evaluate the response of operations management to external influences

Question 25 (20 marks)

Emu Uniform Manufacturers Pty Ltd are a successful business based in NSW. They currently supply a range of school, sport and work uniforms to a large number of customers throughout Australia. They are known for their outstanding customer service and high quality products. Sales have been increasing for many years and they have recently received a large long-term contract to supply uniforms to a major company. This will require them to significantly expand their output. To do this, the business will have to outsource overseas or spend $5 million to expand its existing factory in NSW.

You have been hired as a consultant to write a report to the management. In your report:

• recommend a source of finance for the factory expansion

• discuss outsourcing overseas compared with the factory expansion

• explain the global factors that need to be considered if they decide to use outsourcing as an operations strategy.

2017

Q21

A recently established bank has branches in Australian capital cities and online customers across Australia. The management of this bank wants to focus on improving operations processes.

Assess ONE operations strategy this business could use to improve its long-term success. 6 marks