E-marketing

Internet marketing is also known as e-marketing. E-marketing allows a business with online operations to reach a global audience.

The website must be creative to attract the interest of consumers while fulfilling technical aspects of the site.

Methods

Webpages - mobile friendly
Podcasts - Joe Rogan Experience
SMS - https://www.burstsms.com.au/
Blogs - https://www.socialmediaexaminer.com/10-top-business-blogs-and-why-they-are-successful/ & https://www.positivityblog.com/start-successful-blog-today/
Location based - cookies, GPS, Postcode
Web 2.0 (social media) - YouTube , Facebook , Insta , http://www.mtv.com.au/youtube/news/heres-a-list-of-the-richest-youtubers-of-2018

Graph reveals truth about Bunnings’ savvy moveBunnings has announced it is launching an online store, and every Australian thought the same thing at once: What about the snags?

HSC Question

2018

2 An entrepreneur uses social media to sell make-up to her friends and acquaintances.

What marketing strategy is the entrepreneur using?

A. E-marketing

B. Personal selling

C. Product differentiation

D. Intensive channel choice

Google Sites

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