Audience and purpose

Comprehension

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Definition 

Audience is defined as “the intended group of readers, listeners or viewers that the writer, designer, filmmaker or speaker is addressing.”  

Purpose is defined as “in very broad terms, to entertain, to inform or to persuade different audiences in different contexts. Composers use a number of ways to achieve these purposes: persuading through emotive language, analysis or factual recount; entertaining through description, imaginative writing or humour, and so on.”  (NSW English K-10 Glossary) 

Audience and purpose form part of reading comprehension.  

Teaching and learning activities

The resources below provide targeted teaching strategies to support student improvement in this skill. 

Each downloadable lesson activity includes:

Select the download all icon to download all available activities or select each activity separately

Identifying different types of texts Notes on imaginative, informative and persuasive texts with sample texts for students to determine the type of text
Understanding audience and purpose Notes on audience and purpose with an activity where students identify the audience and purpose of different texts
Finding the audience and purpose of a text Sample texts where students use strategies to determine the audience and purpose
Who is the audience? What is the purpose? Short texts for students to identify the audience and purpose
Audience and purpose analysis table A table that students can use to analyse texts to identify the audience and purpose
Audience and purpose match-up A match-up activity where students match up the audience, the purpose and the text
Download all (ZIP)Download the resource pack containing all activities. 

PLAN2 Areas of focus

An Areas of focus template has been created in PLAN2 to support targeted teaching of Text structure in your learning area. 


Search for the DoE template titled ‘DoE HSCMinStd Writing: Text structure’ in the Areas of focus template library tab within the Plan menu, and customise it for your students’ needs.  


For more information about using PLAN2 Areas of focus templates with this resource, visit the Using this resource with PLAN2 page. 

Relevance to reading test marking

The feedback for a Level 3 performance in the HSC minimum standard online reading test states: 

Individuals performing at this level typically “comprehend everyday texts in familiar and some less familiar contexts” and “recognise the distinguishing features of common types of text.”  

In the reading test, students apply strategies to identify the intended audience and purpose of a variety of texts.  

Connections with ACSF Level 3 descriptors

The relevant Level 3 ACSF descriptors for reading are shown here to demonstrate how audience and purpose is assessed in the HSC minimum standard online test. The performance features identified show what a student is able to do in order to achieve at this level and are provided to support teachers to understand what is required to achieve a Level 3 in this skill. 

Reading Indicator .03: Audience, purpose and meaning-making 

Focus area: Purpose  

Level 3 performance features: 

Reading Indicator .03: Audience, purpose and meaning-making 

Focus area: Prediction and prior knowledge  

Level 3 performance features: 

Reading Indicator .03: Audience, purpose and meaning-making 

Focus area: Critical reading and text analysis  

Level 3 performance features: 

Connections with National Literacy Learning Progression

The progressions describe a typical developmental sequence of literacy and numeracy learning. The literacy progression sub-elements, levels and indicators relevant to audience and purpose are provided here to assist teachers to identify students’ capabilities and needs to support targeted teaching.  

Element: Reading and viewing 

Sub-elements: Understanding texts (UnT) 

UnT7 Comprehension 

UnT7 — Processes

UnT7 — Vocabulary

UnT8 Comprehension 

UnT8 Processes 

UnT9 Comprehension