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Brand Identity Design for Making Virtual Easy
Brand Identity Design for Making Virtual Easy
A Virtual Assistant Training Agency
A Virtual Assistant Training Agency
Description
Description
Making Virtual Easy is a virtual assistant training agency based in the Philippines. Their mission is to provide comprehensive training and resources to individuals seeking to establish a successful career as virtual assistants.
The project aimed to create a new brand identity that would effectively communicate the agency's professionalism, trustworthiness, and expertise in the industry. The objective was to position Making Virtual Easy as the top-of-mind and go-to training provider for those aspiring to start a virtual assistant career.
Role
Role
As the lead designer, my role was to conceptualize and execute the brand identity design for Making Virtual Easy.
This included developing the visual elements such as the logo, color palette, typography, and other brand assets that would effectively communicate the brand's values and resonate with the target audience.
Project Impact
Project Impact
The implementation of the new brand identity has had a significant impact on Making Virtual Easy's market positioning and brand perception. The agency has successfully established itself as a firm, professional, and trustworthy training provider in the virtual assistant industry. As a result, Making Virtual Easy has experienced a notable increase in the number of students enrolling in their training programs.
The brand is now recognized as the top-of-mind and go-to choice for individuals who are passionate about starting a virtual assistant career. The new brand identity has played a pivotal role in attracting and retaining students, solidifying Making Virtual Easy's reputation, and positioning them as leaders in the field of virtual assistant training.
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