During my internship as a Social Media Intern for Green Light with Chris Long, I had the opportunity to get hands-on with managing and growing the podcast’s online presence across platforms like Instagram, Facebook, X, TikTok, and YouTube. I focused on activating community engagement—responding to comments, encouraging conversation, and helping build a loyal fan base. I also dove into analytics using Sprout Social, where I tracked our performance alongside competitors and pulled insights on what content was hitting the mark. From there, I created reports that highlighted trends, engagement boosts, and areas we could improve on. I especially enjoyed working on data from big events, organizing everything into visual charts that helped our team see the connection between video views and subscriber growth. It was a fun and insightful experience that really sharpened my skills in both content strategy and social media analytics.