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E-commerce business around the globe have embraced cutting edge technologies to streamlined operations, enhance customer experience, and maintain competitive advantages.
Artifical Intelligence and machine learning
Alibaba and Amazon have long recognized the benefits of artificial intelligence. They have leveraged AI in different ways to ensure seamless operation and boost sales. E-commerce uses machine learning AI for personalized recommendation, demand forecasting and dynamic pricing.
Supply chain and logistics
Amazon and Alibaba use Autonomous robots in warehouse to manage inventory and improve operational efficiency. Through prime air, Amazon is exploring drones for deliveries. Leveraging these technologies helps ecommerce to reduce delivery times and increase customer satisfaction (Prins, 2024).
Internet of things
Amazon web service (AWB) offers Internet of things (IOT) services and solution to connect and manage billion of devices, AWB is a fully managed cloud service that enables businesses to connect devices securely to the cloud. It helps to collect, store, and analyze IoT data for industrial, consumer, commercial, and automotive workloads. (AWS, 2025)
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