Takeaway:
Engaging a community is about connection.
Community events are great ways to socialize and get to know your members. Most users will focus their activity on one or two channels, and community events can serve as a way to bring users together in a single place or introduce them to different channels for them to meet new people.
Some great community events to host include: Q&A/AMA, trivia/quizzes, gaming nights, discussion nights, polls, sharing screenshots/art, show & tell, DJ/Playlist, and more.
Prepare Ahead of Time
Make sure you know what kind of event you're planning, and let your members know ahead of time so they can clear their schedules.
Be Mindful of the Time
Not everyone lives in the same time zone. Take notice of what time your server is most active, prioritize evenings/weekends, and pick times that may allow international participation if possible.
Contests are a good way of allowing your members to show off their skills/possessions and give creators a platform to share their talent with the world. Contests can also allow participants to feel a sense of contribution to their community — a way for them to feel like they have done their part in building the server.
Some great contests to consider hosting include Meme contests, gaming tournaments, cosplay contests, derivative contests, and more.
Set Up Rules
Make sure contest rules reinforce the server rules, and keep in mind that fairness takes priority.
Decide on a Voting System
Allow server members to decide on a voting system, and try not to make it a popularity contest.
Create an Incentive
People may not participate just because there's a contest, so having a reward can attract attention and incentivize participation.
Giveaways are great and simple ways to reward your community, and everyone likes free stuff!
It's important for the members to show their trust in the community and allow them to give their honest opinions about the game. Suggestions and feedback are great ways to achieve this. Listening to your members matters. They're the ones who make up your community — that's why having a channel for suggestions and feedback is helpful.
Full Transparency
All members should have permission to read and write in the feedback channel. In cases where you have to gatekeep your server, try to make the channel at least readable for everyone.
Ask for Feedback
Asking your members for feedback shows them you are actually interested in what they have to say.
Stay Open-minded
Always be open to compromise, and don't simply dismiss things because they seem bad at first sight. Start a conversation about it and see where the idea is headed. It could actually be good! Identifying good and bad ideas requires equal communication between the moderators and the members.
Be Honest
When you are making your decision on a matter, give a clear explanation of why you made that decision. Honesty is the best policy, and lying will only make members lose their trust in you.
Have a Firm Stance
When you make a decision, try to make sure it's final. Refrain from changing your mind at the first disagreement. Not everyone will always agree with your choices, but you must consider what's best for the community.
Accept Your Mistakes
We all make mistakes and make the wrong decisions. Rectify your decision, and then acknowledge what you did wrong and fix it. Being stubborn about it will only make things worse.