1. Content Understanding: Students have a brief understanding of Color Psychology by watching a YouTube video in class, and they should complete a quiz that includes discussion questions, fill-in-the-blank questions, and an exit card during class (10%).
2. Protocol Report: Students write a report to analyze the specific tea or coffee beverage brand with a deep interview about this brand's consumer group, accurate information about the representative color of this brand, and free of grammatical errors (40%).
3. In-class Quiz: Students complete the Self-Check Quiz accurately and efficiently and use this exercise to understand ways to identify the 7 Types of Logos (10%).
4. Poster Design: Students are expected to incorporate the three dimensions of color, color psychology, and color contrast into their poster designs. The posters were designed to test the student's understanding of a specific beverage brand and to brainstorm innovative design ideas. The poster should have an understanding of the aesthetics of color and the unity of the color palette (40%).