Even though Seibo already have social media accounts like Facebook, Twitter, Instagram, etc. Using it more effectively may help Seibo let people know about their activities.

No.1 social media used by Japanese people is Line. From students to elderly people. Having a Line account make people contact Seibo easier especially here in Japan.

Using facebook groups to advertise Seibo's coffee is also an efficient way for us. For example, Seibo joining a Coffee lover group, will make people know about malawi coffee and automatically they are donating at the same time.