Models, vloggers, celebrities, photographers, and everyone else who wants to display their work is now switching to Instagram as it becomes one of the most popularly used social media handles in today’s time.
But just being on Instagram is not enough. You must also know how to properly market your account so in order to attract the right kind of audience for your work.
We have come up with some very useful tips and tricks to help you make your Instagram feed one that people would remember and want to follow.
1. Adding Hashtags to Increase Your Reach
Adding hashtags is an essential step to marketing your account as they can get you the right audience. For instance, if someone is looking for something and you have added the hashtag of that product to your story or post, then that person would directly be linked to your content.
2. 30 Hashtags Instagram Limit and how to beat it:
So Instagram only allows you to add 30 Hashtags you can increase this number by simply adding the rest of the hashtags in the comments section.
3. Save Posts to Collections to Give Them a Boost
Understanding Instagram’s algorithm can also take you to great heights. For example, saving a post on Instagram basically increases its worth to how Instagram perceives it. So if you start saving your own posts, your posts are likely to be suggested to a greater audience.
4. Add emojis to your profile and posts to get more interactions
According to Quintly, emojis can lead up to a 47.7% increase in interactions on Instagram. 60% of users add more emojis, and you can try this hack as well.
5. Use relevant hashtags:
Adding the most commonly used hashtags does not help, as your content will just get lost in the heaps of many. Therefore, you can use some software like ‘Hashtagify’ or ‘hashtag expert’ to know what hashtags to use. Using hashtags that are not relevant is a bad mistake.
7. Get attention from people who use your target hashtags:
This is a simple technique where all you have to do is open one of your own hashtags and like or follow a few accounts with fewer number of followers that pop up. This way, you will attract the attention of similar accounts, and you will also attract followers.
8. Use long captions to tell stories:
A lot of people keep short captions. You should avoid that because long captions are actually likely to get your attention. Captions are for the readers, and the longer they are, the more followers you are likely to attract. But always remember not to compromise the quality of your posts or your captions.
So these were some tips and hacks we had to offer to you to help you get a better audience and to help you increase your outreach. It requires a little time and effort, but eventually, you will be able to reach your target audience.
Read More: Tips for an Instagram Marketing