Resume

Experience

Data Analyst

London Automation| Part-Time | August 2025 - October 2025

At London Automation, I served as a Data Analyst contractor, leading analytics and marketing projects for multi-channel campaigns.

Built interactive dashboards in Looker Studio, visualizing six months of performance data from LinkedIn Ads, Google Ads, Google Analytics, and LinkedIn Organic.
Analyzed engagement trends, CPC, and CPM to optimize targeting, content strategy, and ad performance.
Collaborated cross-functionally to refine SQL queries, enhance CRM data accuracy, and improve campaign insight generation.

Assistant to Managing Editor

The Journal of Alzheimer's Disease| Remote | January 2018 - Present

Assists the Managing Editor with various tasks. Tasks include (but are not limited to) formatting references in the correct journal style, maintaining various databases, and updating the journal's website.

AI Workflow Intern

Carleton McKenna & Co| Cleveland, OH | March 2025 - May 2025

At Carleton McKenna, I worked on integrating AI-driven solutions into marketing and sales operations for investment banking clients.

Designed and tested PromptLoop automation workflows to streamline outreach and increase efficiency.
Researched and evaluated digital marketing technologies, identifying scalable AI applications for client engagement.
Created branded templates and visual reports that improved team communication and presentation consistency.

Running Club Social Media Manager

Baldwin Wallace Running Club| Berea, OH | October 2023 - May 2025

As Social Media Manager, I led the club’s Instagram strategy and strengthened student engagement through creative marketing initiatives.

Developed content strategies and managed campaign calendars to promote events and drive community participation.
Built brand awareness for a newly established club, positioning it as an active and welcoming presence on campus.
Collaborated with the Executive Board on branding and messaging, resulting in a 75% membership increase from 2023–2024 to 2024–2025.
Designed graphics, tracked post performance, and optimized engagement for greater visibility on campus.

Data AI Account Specialist

Digital Marketing Center| Berea, OH | February 2025 - May 2025

At Baldwin Wallace’s Digital Marketing Center, I researched and implemented AI tools for marketing analytics and data visualization.

Created user-friendly, data-driven dashboards in Google Looker tailored to small business marketing needs.
Translated campaign metrics into actionable insights to support client strategy development.
Tested emerging AI-driven marketing solutions to improve reporting accuracy and campaign efficiency.

Principal Investigator / Team Leader

User Experience Research Lab| Berea, OH | August 2023 - May 2025

At the Baldwin Wallace UX Research Lab, I led large-scale usability and eye-tracking studies focused on digital product engagement.

Conducted UX research with 25–40 participants per study, analyzing interaction patterns and user behavior.
Designed prototypes, facilitated testing sessions, and visualized behavioral data to guide design improvements.
Presented research insights to faculty and partners, translating data into actionable recommendations for UX strategy.

Digital & IT Intern

Parker Hannifin| Mayfield Heights, OH | June 2024 - December 2024

At Parker Hannifin, I supported digital transformation and knowledge management initiatives across multiple business units.

Designed and organized SAP training materials to simplify complex systems for new users.
Created process documentation and standardized guides to enhance usability and consistency across teams.
Audited digital assets to ensure compliance, accessibility, and alignment with corporate digitalization goals.

Education

Business Information Systems Major, Computer Science Minor

Baldwin Wallace University | Berea, OH | 2021-2025

Activities and societies: Marching Band, student researcher in BW's User Experience (UX) Lab, Social Media Expert for the Baldwin Wallace Running Club (updates club members with meeting days, leads social media marketing initiatives for the club, head of content creation). Maintained a 3.8 GPA while taking courses in Digital Marketing & Analytics, Data Visualization, Project Management, and Data Systems.