I believe sustainability is a very important factor when it comes to the environment. Sustainability ensures a balance between meeting the needs of consumers while ensuring the health of the environment is not being sacrificed. Several different beneficial factors occur with the help of sustainability. It helps maintain the health and biocapacity of our environment, supports the well-being of not just people but communities, and can help minimize excess waste in the land. I admire that consumers are beginning to care about this topic and has led companies to ensure they are practicing sustainable practices. Many consumers have learned throughout the years the health factors that can affect the world and have begun to care about how and where their fashion items are made. With the demand for ethically sourced products, companies have no choice but to change any unhealthy operations they may have had. This is very important to me because the fashion industry has been known for having a large amount of excess waste and has been said to be one of the biggest contributors to pollution and the second-biggest consumer of water. By companies beginning to change toward more sustainable practices, the industry has reduced the number of microfibers being released in the environment, reduce waste, reduce water usage in manufacturing operations, support animal rights, among many other great factors. These changes have continued to create a more positive environment for everyone to live in. Another great thing about sustainability in fashion is that there are more unique clothing for consumers, which I am sure many shoppers are pleased with. Some fashion shoppers, like myself, enjoy finding clothing that was created with special features that allow no garment to look exactly the same. Personally, when I find items that are unique, and unlike others, I am more inclined to purchase them. Overall, sustainability is a crucial part of not just the fashion industry, but the world as a whole. It helps us continue to strive and make this world a better place.