“There are three kinds of lies: Lies, Damned Lies, and Statistics” Mark Twain
Pro: Provides context and nuance
Con: Makes aggregation or comparison difficult
Pro: Allows for patterns to emerge across a large set of data
Con: Can be misused to reduce a child to a label or number
Virtually all data analysis and representation involves reducing the total data set down into a few comprehensible pieces of info.
As Todd Rose points out, most people have 'jagged profiles' where we are strong in some areas and weak in others. Although there may be an arithmetic average, no person fits into an 'average' mold.
To show a part of a whole
Not making a comparison
Fewer than 7 slices
Comparing pie charts to each other
Too many slices
Example: a set of pie charts to give users an overall picture plus active filters.
To compare in a group, over time
Only a few periods
Use Bar chart if many items
Too many periods
Tracking multiple series over time
Example: a student profile page on attendance that shows how many days in each month that child had been marked Absent or Late.
Looking at changes in composition over time
Significant changes in sample size
Example: results from an annual survey to students asking them to what extent they agree with different types of statements (Likert scale).
Tracking data points over time
Gaps in data cause distortions
Not having enough measurements
Example: data showing the number of students that are enrolled in each grade level on each day of that academic year.
Distribution or relationship between two variables
If there are too many data points, they will overlap and hide points
Example: data that compares the end of year term grades for Grade 1 Math (1-4) against their MAP Math percentile.
For additional advice in choosing between charts, see this article by InfoGram, or consult the infograph below.
Source: Dr. Andrew Abela's Chart Chooser infograph, via ExtremePresentation.com