CLO 5: Summarize the strategies for Mobile analytics and Business Intelligence
Session 1 - ROI, Mobile Analytics and BI
Session 2 - Return on Investment (ROI)
Session 3 - Return on Engagement, Influence, Experience
Session 5 - Measurement fundamentals and Reporting Cadence
Session 6 -Mobile Analytics and Mobile market landscape
Session 7 - Mobile marketing measurement
Session 8 - Marketing activities and Audience/visitor metric
Session 9 - Mobile App Performance
Session 10 - Social CRM and initiative