Section 1801 Fall 2025
INSTRUCTOR: DR. ROBERT MANISOFFICE: West Charleston K225
PHONE: 651- 5879
OFFICE HOURS: W 2:15-3:15pm, M Th 9-11:00 Virtual Office Hrs (email only)
This course uses Canvas : https://csn.instructure.com/login
Last updated Aug 17, 2024 - Course requirements may change. Students are responsible to make sure they are reading the most updated syllabus.
CAMPBELL, MEDIA ESSENTIALS [ME] 5th ed.
Klinenberg FIGHTING FOR AIR [FF]
PLUS:
Various Web Reserve Articles: https://sites.google.com/site/soc225webreserves/
Course Description:
An investigation into the ways in which media affects contemporary society and culture.
Course Objectives:
By the end of this course, a student should:
1. Differentiate between individual and mass communications, and describe the societal prerequisites for the development of mass media.
2. Explain the role of the media in the formation of public opinion.
3. Identify the functions of mass media including agenda setting, as well as any dysfunctions.
4. Evaluate ethical and legal issues in the media business.
5. Compare theories of the effects of media on children and adults.
6. Describe the role of the media in the production of global culture.
7. Identify emerging issues related to the Internet and social media.
Teaching Philosophy: My Philosophy is to try to make the course content as interesting as possible but understanding that the burden is on the student to motivate themselves to learn. Online classes especially require self discipline on the part of the students. I will try to grade assignments within 5 days if possible.
NOTE: There is a MANDATORY Syllabus quiz the first week of class. If you do not take it, you will be DROPPED.
Good Luck this semester,
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CLASS SCHEDULE: (Warning: Syllabus may be modified at instructors discretion. It is your responsibility to stay up to date..) Please let me know if links are outdated.
Week beginning Sunday: (Each week's quizzes open Sun 9am - Sat 11pm) [note: Canvas maintenance usually occurs Sat 12:01-5am]:
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Part One : Media and the Message
- JAN 21 (Tuesday) TOPIC: Introduction -- Mass Media and Public Opinion --
READINGS: ME ch 1, FF Introduction INTERNET: Web Reserve part#1 [QUIZ 1] & [SYLLABUS QUIZ]
TOPIC -Public Opinion READINGS: FF ch 1-2 INTERNET: , Gallup Polls http://www.gallup.com/ on how does polling work? Also view at least 2 polls . Webreserve #1A
- JAN 26 - TOPIC: TV Culture: The lost promise -- READING : ME ch 8, FF ch 3. INTERNET: http://www.cbs.com/ , What message does this site emphasize? Web Reserve Part #2 [QUIZ 2] .
TOPIC: - Newspapers & the Rise of Journalism READINGS: ME ch 3, FF ch 4.. -- INTERNET:http://www.onlinenewspapers.com [QUIZ 3].
- FEB 2 - TOPIC: Journalistic Culture READINGS: FF ch 5 , ME: Supplemental Chapter: NOTE: External Link INTERNET: Web Reserve Part #3 ; [QUIZ 4]. - TOPIC: -Freedom of the Press and public responsibility. READINGS: MC ch 16, FF ch 7 , INTERNET: Web Reserve Part #3A. [QUIZ #5]
- FEB 9 - TOPIC:- Effects of Media - READINGS:: FF ch 6 , ME ch 15. INTERNoET: http://www.eco-action.org/dt/elimtv.html [QUIZ #6] Web Reserve Packet #4. --PART TWO -- THE BUSINESS OF MEDIA - - -
E-ASSIGN. #1 TOPIC: Global Media Economics READINGS: ME ch 14, FF ch 10. INTERNET: WebReserve #5 [QUIZ #7]
FEB 16 - TOPIC: Advertising READINGS: ME ch 11, FFch 8. INTERNET: http://tinyurl.com/dv6c3, http://www.bbdo.com/ WebReserves Part #6 [QUIZ #8] -
TOPIC: Public Relations - READINGS: ME ch 12, FF ch 9. INTERNET: http://www.ratical.org/ratville/PRnation.html [QUIZ #9]
- FEB 23 - TOPIC: Popular music and Radio READINGS: ME ch 5 -6, FF Conclusion INTERNET: You search!!! [QUIZ 10] (One quiz for both chapters) - TOPIC: Movies . READINGS: ME ch 7, FF - Afterword . INTERNET: WebReserves Part #7 [QUIZ 11]
- MAR 2 -TOPIC Books and Magazines READINGS: ME 2 & 4 [QUIZ 12] E-ASSIGN. #2
- MAR 9 - TOPIC: The INTERNET and the future of Communications: [QUIZ 13] READINGS: MC ch 9, 199-210. INTERNET:http://www.wired.com/
** EXTRA CREDIT DUE - MAR 11 11:59PM.
FINALS: MAR 14-15 NOTE: THESE TWO DAYS ONLY
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WEEKLY ASSIGNMENTS:
Each week:
[1] read the assigned READINGS in the various books for that week
[2] Watch the course videos,.
Written assignments will be posted there at least seven (7) days before they are due. All important announcements will be placed on the bulletin board. The student is responsible for keeping up with any possible changes that are announced.
TESTING:
All tests will be done on-line. They may be done in the lab or at home. Quizzes must be completed weekly by SAT Night at 11pm. They will become available each week on Sunday morning.
All tests and quizzes will be open book and open note, BUT don't be fooled - that doesn't mean they will be easy. The first 4 quizzes may be taken 2 times. All other tests will be taken once. Your lowest THREE scores will be dropped.
The final exam will be in three parts and cover PowerPoint lectures, webreserves, and textbook.
Tests will be accessed via our website: https://csn.instructure.com/login Your login name will be your NSHE#, and your password will be the mmyy of your birthdate. There is a comprehensive final, given in 3 segments .
PAPERS (E-assignments):
Assignments will be submitted by Canvas (online) DROPBOX only. Do NOT submit them as attachments, instead cut and paste them into the dropbox window. If formatting is lost, please add paragraphs manually. Papers not submitted by the due date/time will be marked off 50% for the first 24 hours late, 75% or more later. Be thorough answering the questions, using the texts, web reserves, assigned links and other internet resources. Follow the assigned format as closely as possible.
GRADING:
2 papers 11:59pm assigned dates - 30 points
14 quizzes - Weekly Sat 11pm - 105 points
Final Exam - 30 points
TOTAL - 165 points
*** Important: School Policies - Please review****
Link ➡️ https://www.csn.edu/faculty-senate-syllabus-statements-required ⬅️
Academic Integrity
A typical penalty in this course is a zero in the assignment and a lowering of the grade by one letter for the semester, but can lead to more severe penalties, in certain cases. Please read above link.
Objectionable Materials
Some students may find some material presented in class to be objectionable. The instructor has the discretion to choose to remove it or not. Students may not engage in activity the instructor deems disruptive or counterproductive to the goals of the class. Instructors have the right to remove offending students from class.
Recording Class
There are no recordings of the class allowed without the explicit permission of the instructor.