Books
Films
Music
Sound effects
Photographs
Artwork
Blogs
Video Footage
Text
The list goes on...
Anything you create and record yourself will be fine to use. If you use images or videos from online, books, print etc you need to see if they are copyrighted, if they are you can't use them. If the material is marked as "Creative Commons License" they you may be able to use it but it depends on the terms that come with it.
More help about how copyright works and what you are and aren't allowed to use can be found on the following pages