Embedded Files
THE NOCD LOGO
Our logo embodies our distinct look and passion-driven brand. It builds and creates powerful associations around better OCD awareness and treatment.
The logo can be used in full color or on white over one of our darker brand colors. For brand recognition purposes the name of the company (NOCD) should be used alongside the NOCD icon in most circumstances. Please maintain "safe space" around the logo; the bottom margin should equal to 0.5 the logo height, while the top and side margins should equal to 0.4 the logo height.
THE NOCD ICON
On rare occasions, the NOCD icon can be used independently without the company name.
Please us the NOCD icon independently only in circumstances where is a secondary mark or in contexts that have other NOCD references in order to guarantee brand recognition. Please maintain "safe space" around the icon; the bottom margin should equal to 0.5 the icon height, while the top and side margins should equal to 0.4 the icon height.
NOCDU LOGO
The NOCD University logo should be used internally in therapist onboarding and training materials.
The logo can be used in full color or on white over one of our darker brand colors. In order to guarantee brand recognition, please us the NOCDU icon independently only as a secondary mark or in contexts that have other NOCDU references. Please maintain "safe space" around the logo; the bottom margin should equal to 0.5 the logo height, while the top and side margins should equal to 0.4 the logo height.
NOCD ACADEMY LOGO
NOCD Academy is related to NOCD University as a continuing education site, but for a different audience.
The logo can be used in teal or on white over one of the darker NOCDA colors. For brand recognition purposes, the name NOCD Academy should be used alongside the NOCD icon in most circumstances. Please maintain "safe space" around the logo; the bottom margin should equal to 0.5 the logo height, while the top and side margins should equal to 0.4 the logo height.
LOGO USAGE GUIDELINES
Do...
✓ use a healthy amount of "safe space" around the logo
✓ use the primary brand colors for logo treatment
✓ use the white logo on top of brand colors only
✓ maintain the correct proportions of the logo when scaling
✓ use the NOCD type treatment alongside the NOCD icon
Don't...
⨂ squash or stretch the logo
⨂ add drop shadows or other text styles
⨂ use off-brand colors
⨂ place elements or type in the logo clear space
⨂ contain the logo in a box when used on a background
⨂ rotate the logo
⨂ resize any part of the logo
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