Embedded Files
To optimize your theme for search engine results, you need a great subtitle. And that subtitle will show up everywhere—in search results, throughout addons.mozilla.org, and in the Firefox browser. Having a subtitle makes your theme more discoverable, while distinguishing it from others like it.
A subtitle is a short phrase that describes your theme. It’s short for a reason: name + subtitle become your headline on search. While the name may appear by itself in some contexts, the subtitle will never appear without the name:
Requirements
Requirements
- Minimum length: 2 characters
- Maximum length: 70 characters between name and subtitle
Do This
Do This
- Use descriptive words and detail to convey the topics, elements, and colors your theme contains.
- Incorporate keywords that someone might use to search for your theme. But keep it natural—forcing keywords won’t improve search rankings or compel potential users.
To determine your keywords, think about what words a person searching for a theme like yours might type into a search field. For example, what words would someone use when searching for an winter theme? They may search “snow, winter, white, snowflakes,” etcetera.
"Quantum"theme example: Gradient of aqua, teal and orange, with Firefox Quantum logo
Not this
Not this
- Don't be vague, overly general, or sparse in your description
- Don't overuse special characters or intentionally misspell words
Examples:____ [blank space]Quantum themeA beeeautiful Fox theme ***~~~~**!! Orange foxReport abuse