To optimize your theme for search engine results, you need a great subtitle. And that subtitle will show up everywhere—in search results, throughout addons.mozilla.org, and in the Firefox browser. Having a subtitle makes your theme more discoverable, while distinguishing it from others like it.
A subtitle is a short phrase that describes your theme. It’s short for a reason: name + subtitle become your headline on search. While the name may appear by itself in some contexts, the subtitle will never appear without the name:
To determine your keywords, think about what words a person searching for a theme like yours might type into a search field. For example, what words would someone use when searching for an winter theme? They may search “snow, winter, white, snowflakes,” etcetera.
"Quantum"theme example: Gradient of aqua, teal and orange, with Firefox Quantum logoExamples:____ [blank space]Quantum themeA beeeautiful Fox theme ***~~~~**!! Orange fox