When students create advertisements, they not only practice persuasive writing. They also become more media literate as they consider the effects of images and language on an audience. They build creative and abstract thinking as they pair language and images while they also identify the main ideas of a topic and state those succinctly.

Making an advertisement can be assigned in practically every subject! Print ads such as flyers and brochures as well as video and audio recordings can all serve the purpose of an advertisement. Gaining experience with various media that is chosen for the ad is also a boost to students' abilities to contribute to modern modes of communication and creativity.

An advertisement format is not just for selling a product. It can be used to promote an idea like an anti-bullying campaign. Be sure to check out the examples!