Students Paper Presentation

Student Paper Presentation

Department of Multimedia and Mass Communication, Indraprastha College for Women The Department of Multimedia and Mass Communication at Indraprastha College for Women, University of Delhi, organised a Student Paper Presentation (SPP) on 17th April 2025 in the college conference room. The event was curated to promote academic research, critical thinking, and public speaking skills among undergraduate students, offering them a platform to share their scholarly insights on contemporary media and communication issues.

Under the guidance of the esteemed Principal, Prof. Poonam Kumria, and the dedicated faculty of the department, enthusiastic students across all semesters participated in the event. Eight students presented their research papers, each reflecting nuanced analysis and originality.

The presentations covered a wide array of themes, including:

1. The Decline of Traditional TV Viewership Among Delhi’s College Students: A Study of OTT Viewing Habits and Content Preferences – Smriti (Semester 6) (Mentor- Mr. Gaurav Kumar)

2. Revisiting the ‘CNN Effect’ – The Impact of Media on Geopolitical Decisions and Policies – Katyayni Singh (Semester 6) (Mentor-Ms. Tanushree Sharma)

3. Decoding AI and Western Propaganda: How AI is Subtly Imposing Western Narratives onto Indians – Sangini Singh (Semester 4) (Mentor-Ms. Tanushree

Sharma)

4. Role of Culture in Interpretation of Colours in Films – A Perception Analysis – Suhani Suri (Semester 4) (Mentor-Ms. Tanushree Sharma)

5. From Social Media to Silver Screen: The Rise of Influencers in Films – Shubhi Yadav (Semester 2) (Mentor-Ms. Mrinal Singh)

6. Feminist Humour & Benign Violation Theory: Women in Indian Stand-up Comedy – Teesha Dutta (Semester 2) (Mentor-Dr. Gagan Gera)

7. The Role of Bollywood in Narrative Construction and Public Perception – Khanak Gaur (Semester 2) (Mentor-Dr. Girish Shastri)

8. The Rise of Streaming Services and Its Economic Impact on Traditional Media Industries – Shaina Verma (Semester 2) (Mentor-Ms. Mrinal Singh)

Each participant was allotted ten minutes to present their work, followed by an interactive Q&A session that encouraged critical engagement and feedback from faculty members and peers. The presentations were evaluated by a distinguished panel comprising:

● Dr. Gagan Gera (Teacher-in-Charge)

● Ms. Tanushree Sharma (Department Academic Association Advisor)

● Dr. Girish Shastri

● Ms. Mrinal Singh

● Mr. Gaurav Kumar

● Mr. Inderpal

● Mr. Rohit Rohilla

The event was marked by dynamic discussions, analytical depth, and the confident articulation of emerging scholars. It underscored the department’s commitment to fostering a culture of research and dialogue among students. The success of this event has paved the way for it to become a biannual feature, aimed at nurturing scholarly curiosity and professional development in the field of media and communication.