Nikhil Anand Giri

WorkShop on Designing PR Strategies

Resource Person: Mr.Nikhil Anand Giri

Mr. Nikhil Anand Giri, Executive, PR & Corporate Communication of the Delhi Metro Rail Corporation conducted a workshop for the students of BMMMC on 15  January 2020 in the Department studio. He started the session by discussing the nuances of communication and public relations and explaining how the two are interrelated. He gave a brief history of Delhi Metro and its evolution since 1998. He provided valuable information regarding the working process behind this mammoth system with the help of his first-hand knowledge and experience as a professional in the field. He also talked about the failures of the metro system in Kolkata and discussed the reasons behind it.

Mr. Giri also interacted with the students about the Sarkari setup and asked them to share their experience while facing such setups. He discussed the many problems faced by Delhi Metro, from traffic to behavioural problems. The workshop was extremely interactive, engaging and informative as he showed photos and advertisements behind the concept of Delhi Metro. Students were able to grasp new and valuable inputs from his experience. He also mentioned the importance of communication and the usage of various communication tools in the development of Delhi Metro System and its improvement in the field of Public Relations.

Mr.Giri ended the workshop by encouraging the students to be inquisitive and explore all avenues. He assured his guidance to those who are interested in this field as a career option.