Abstract: With a lack of empirical research investigating jump-scares and how contextual buildup impacts resulting fear and enjoyment, this study aimed to address the research question, how does contextual information preceding jump-scares in horror films impact resulting fear and enjoyment among teenagers in Allegheny County? There were a total of 33 participants from the Allegheny County area between the ages of 14 and 18 years old. Each participant was exposed to both jump-scares with and without context. Three measurements were taken–average heart rate using a pulse oximeter, physical observations recorded on video, and subjective feelings using likert scale questions–based on the physiological, biological, and cognitive levels of an emotional response. Fear for all three measurements did not have a statistically significant difference in means between the jump-scares with context and the jump-scares without. Conversely, both measurements of enjoyment did have a statistically significant and positive difference in means. These results suggest that fear is not impacted while enjoyment is positively impacted by context. The results of this study also support the coexistence of fear and enjoyment during jump-scares as exemplified by the presence of both emotions in the biological and cognitive measurements. These conclusions yield implications for the necessity of build-up and suspense before a jump-scare by providing evidence to suggest neither impact fear filling the gap between the theoretical framework and empirical research. Additionally, these conclusions suggest that horror film producers should incorporate contextualized jump-scares over isolated ones when wanting to maximize viewer enjoyment.