Jim Geikie is the current CEO of the clean and sustainable cosmetic brand Burt's Bees. He is in charge of the business' image, stakeholder relationships, business partnership decisions, and so on. He is also the CEO and CMO at Gaia Herbs. Jim is also a partner in One Better Ventures, a B-Corp-certified impact investment and advisory firm based in Raleigh, NC. He is exceptionally experienced in B-Corp certification and impact strategy, International market development, natural and organic products, and so on.