• Connect to (Virtually) Every Student: According to Pew Research, 97% of male students and 83% of female students play video games. If your movement has 100 guys, only 3 DON'T play (and 62% of guys consider themselves "gamers").

Cru's team leader training says to "identify our most strategic and audience", then "talk about it all the time with our leaders." Gaming has a built-in activity to draw 90% of students together and build rapport.

• Reach New Corners of Campus: One of the first barriers to multiplication we are taught about is "not casting the net wide enough." If staff and students only reach areas and people they already know, their impact will be extremely limited. Gaming is a universal language and can be a bridge to reach untapped parts of campus.

• Digital Openness to In-Person Connection: We can connect with students digitally before meeting them in person. Online gaming over Discord can be a great, simple way to build trust and comradery before connecting in person on campus.

• Reaching Freshmen: Incoming students are often nervous about where they'll find their community. Easy-going pickup games (especially ones they're familiar with) can draw them in, let down their guard, and help them make friends.