Arts, A/V Technology,
& Communications

If you believe sight and sound make all the difference in an experience, then explore the world of Arts and A/V Technology. Students with a passion for music, art, video production, and design will learn the fundamentals of the industry. If you have an eye for good design, an ear for the right song, or are always interested in capturing the 'perfect shot' then take a moment to see what this career cluster has to offer. 

Broadly, individuals that work in the AV communications industry manufacture, sell, rent, design, install, integrate, operate, and repair the equipment of audiovisual communications. They are involved in the presentation of sound, video, and data to groups in such venues as corporate boardrooms, hotels, convention centers, classrooms, theme parks, stadiums, and museums. 

A/V Production

The A/V Production program of study is designed for students interested in a range of entertainment and news media fields. Course content centers on production of various television, cinema, radio, and other audio and video products, including commercials, music, news, interactive programming, and film. Students complete all phases of the production process including planning, coordinating, capturing, editing, and distributing productions. Topics include but are not limited to concept creation, scripting, interviewing, budgeting, scheduling, set design, engineering, field and studio production, and editing, as well as operating production equipment such as cameras, lights, and audio equipment.
COURSE STANDARDS: Year 1:  A/V Production I Year 2:  A/V Production IIYear 3:  A/V Production IIIYear 4: Applied Arts Practicum (West Creek only)
  • Kenwood High School
  • Kirkwood High School
  • West Creek High School

Post Secondary Opportunities

Degree and certification programs in the field of A/V Production are available at NSCC, APSU and MTSU.

Career Fields in A/V Production

A/V Technician

Broadcast Technicians

Camera Operator

Film/Video Editor

Lighting Technician

News Anchor

Radio/TV Announcer

Reporter

Sound Engineering Technician

Special Effects/Animation Videographer

Station Manager

Digital Arts & Design

The Digital Arts & Design program of study is for students interested in pursuing careers as multimedia artists, animators, graphic designers, and communications specialists. Course content is designed to develop strong knowledge in communications technologies, animation and software applications, digital graphics, motion graphics, and more for a broad range of business and industry applications. Students will leverage digital tools to gather, evaluate, and use information, and apply design skills in the communication of materials as they would for an organization or company. Upon completion of the program of study, students will be prepared to pursue advanced study in graphic design or communications, or seek entry level employment with such organizations. 
COURSE STANDARDS: Year 1:  Digital Arts and Design I Year 2:  Digital Arts and Design II Year 3:  Digital Arts and Design IIIYear 4:  Applied Arts Practicum 
  • Rossview High School (Academy of Media Arts and Technology)

Post Secondary Opportunities

Degree and certification programs in the field of Digital Arts & Design are available at TCAT, NSCC and APSU.

Career Fields in Digital Arts & Design

Animator

Creative Director

Desktop Publishing Specialists

Display Graphics Manager

Graphic Designer

Illustrators

Lithographers

Marketing Manager

Marketing Specialist

Merchandising Manager

Photographers

Product Developer

Social Media Manager

Textile Designer

User Experience Designer

Videographer