Graphic Design Challenges

This unit will last approximately two weeks. We will use the Communicating through Graphic Design textbook provided by Mrs. Washam.

Lesson 1

Objectives

  • learn about different forms of identity and the groups that use them
  • analyze a variety identity designs
  • create an identity and design a package for a three-dimensional product

Resources

Read Chapter 4 text

Assignment

Chapter 4 Reading Guide

    • Logo Design
    • Stationary Design
    • Package template

Identity in a Package project

Lesson 2

Objectives

  • Explore various kinds of publication and their purposes.
  • Become familiar with the many different components of publication that require design attention.
  • Design a school newsletter

Resources

Read Chapter 5 text

Assignment

Chapter 5 Reading Guide

A School Newsletter

Lesson 3

Objectives

  • Explore many kinds of advertising that companies use to reach customers
  • Learn how graphic designers work to find advertising design solutions
  • Create a direct mail promotion to advertise an event.

Resources

Read Chapter 6 text

Assignment

Chapter 6 Reading Guide

A Direct Mail Package

Assessments