Embedded Files
Native Creative
Native Creative
Go to Advertiser -> Creative Manager -> Select your Advertiser
Create a New creative and select Native
Enter in the creative assets, text and disclosure. All these assets are required to run a Native Creative.
BASIC SETUP
Creative Name
Landing Page URL
COMPOSITION
Title (60 characters maximum)
Body Text (200 characters maximum)
Sponsored by (25 characters maximum)
Call-to-action
Image (1200px x 627px min, 1.91 : 1 Aspect Ratio)
Icon (1:1 Aspect Ratio)
Tracking tags and Audit
Enter any relevant tracking pixels or JS tags
Enter any segment pixels for audience tracking
Line Item Association
You can associate the creative with a pre-existing line item or campaign here
Or you can add the creative later in during the the line item or campaign set up
Creative Quality
Select the relevant Audit needed for your creative to run
This will vary depending on your inventory targeting method
We recommend that this be either a Platform or Self Audit
When selecting Self Audit do not leave any sections as "Unknown" as this may have issues serving
OMP Targeting
OMP Targeting
When creating a new or editing an existing Line Item in the Inventory & Brand Safety Targeting Section select:
Open Exchange
Then in the scroll to the Advanced Targeting section select:
Exchange
Search and Include Adyoulike S.A. (7664)
If you are using an older version of Xandr please use this guide for OMP targeting here
PMP Targeting
PMP Targeting
When creating a new or editing an existing Line Item in the Inventory & Brand Safety Targeting section select:
Deals
Then in the Deals section select:
Specific Deals
Search the Deal ID(s) provided by ADYOULIKE
Include the relevant deal IDs for you campaign
If you are using an older version of Xandr please use this guide for PMP targeting here
Targeting Capabilities, Recommendations and Support
Targeting Capabilities, Recommendations and Support
DSP Viewability targeting cannot be used with Native
Applying this will cause the campaign to not run
If you wish to try and optimise based on viewability we recommend that this be done through a PMP and our Ops team can set up a high Viewability PMP
If you wish to run with viewability segments please reach out to our Programmatic Operations team who can assist with this
When running through a PMP we recommend using a flat CPM bid as automated bidding can often have issues with the PMP bid floor
ADYOULIKE is a web only SSP. Ensure that when setting up supply targeting ensure that you are including web inventory
ADYOULIKE is compatible with most targeting abilities in Xandr, however applying heavy and specific user targeting alongside frequency and brand safety targeting will often reduce the campaigns ability to scale effectively
If you have any issues setting up your campaign you can reach our to our support team using the contact button at the bottom left of this page or via email at programmatic-ops-uk@adyoulike.com
Please provide our teams with as much detail as possible on the campaign you are running and any targeting and creative screenshots possible as this will help speed up the troubleshooting process
ADYOULIKE Inventory is also available within Xandr Curate
If you wish to access a custom targeted deal through Xandr Curate please reach out to our team at programmatic-ops-uk@adyoulike.com
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