DSP Viewability targeting cannot be used with Native

Applying this will cause the campaign to not run

• If you wish to try and optimise based on viewability we recommend that this be done through a PMP and our Ops team can set up a high Viewability PMP

• If you wish to run with viewability segments please reach out to our Programmatic Operations team who can assist with this

When running through a PMP we recommend using a flat CPM bid as automated bidding can often have issues with the PMP bid floor

ADYOULIKE is a web only SSP. Ensure that when setting up supply targeting ensure that you are including web inventory

Demographic targeting is not compatible with ADYOULIKE Native and applying this targeting will cause the campaign to not serve

If you wish to apply some sort of demographic targeting this should be done through Audience Segments

ADYOULIKE is compatible with all other targeting abilities in Xandr, however applying heavy and specific user targeting alongside frequency and brand safety targeting will often reduce the campaigns ability to scale effectively

• If you have any issues setting up your campaign you can reach our to our support team using the contact button at the bottom left of this page or via email at programmatic-ops-uk@adyoulike.com

• Please provide our teams with as much detail as possible on the campaign you are running and any targeting and creative screenshots possible as this will help speed up the troubleshooting process