Course Objective

The course is designed to provide preliminary guidance for entrepreneurs to creating a business plan.

Intended Learning Outcomes

By going through the topics of this course, the learner should be able to:

1. Identify areas for serving the community

2. Conduct basic feasibility study for a product

3. Identify the different parts of a plan for a commercial project, and prepare a brief business plan

4. Identify and use different business tools and methods for developing the business

References

• Entrepreneurship and Small Business Management, 2/e, Steve Mariotti and Caroline Glackin, 2015, Pearson Education
• Effective Small Business Management, 10/e, Norman M. Scarborough, 2011, Prentice Hall
• The Personal MBA: Master the Art of Business, Josh Kaufman, 2012, Portfolio Trade