QUANTITATIVE INSTRUMENTS FOR STRATEGIC DECISION-MAKING IN MARKETING

QUANTITATIVE INSTRUMENTS FOR STRATEGIC DECISION-MAKING IN MARKETING

(STRUMENTI QUANTITATIVI PER IL SUPPORTO ALLE DECISIONI STRATEGICHE IN MARKETING)

Prof. Luca Grilli

(lessons in English Language)

Corso di Laurea Magistrale in MARKETING MANAGEMENT (MM)

II Anno, I Semestre

a.a. 2014-2015

• Programma (svolto e sul quale si basa la prova scritta e orale)

• Syllabus (EX POST): after the end of the course. It contains the topics we have PRESENTED during the course. The written and oral exam is based on this syllabus.

• ATTIVITA' DI TUTORATO: consulta gli orari di ricevimento del TUTOR

• Orario delle lezioni

• Appelli

a.a. 2013-2014

• Programma

a.a. 2012-2013

• Syllabus (EX POST): after the end of the course. It contains the topics we have PRESENTED during the course. The written and oral exam is based on this syllabus.

a.a. 2011-2012

• Programma