Advertising Design

Resort Brochure

compliments of Kevin Hernandez

Please download the templates below: resortbrochuretemplate and resortbrochureFRONTtemplate

Objective: You are creating a Resort Brochure. You need 3 pages inside and 1 cover. It's a tri-fold brochure.

1. Name your resort and come up with the logo:

This one I am putting up as an example because of it's logo and design, however there is not enough content on this.

MAGAZINE COVER

*click here for details and directions*

Wrapped Animals

Studio

DUE: DECEMBER 23RD - Find and print a photo of the animal of your choice, but just the face. Printer H111-4025

PUT YOUR NAME ON THE BACK OF THE PRINTED PHOTO AND HAND IT IN TO MRS. MICHTA BY THE END OF CLASS ON DECEMBER 23RD.

ONLY PRINT THE ANIMAL'S FACE.... see examples below... click on photos for full-size image.

Times Square Advertisements!

Photoshop

Use Google Chrome - Images - Search Tools - LARGE

Find a photo of Times Square with a lot of ads.

Open this photo in Photoshop.

To create an advertisement:

1. File -> New

Choose the DEFAULT WORKSPACE

3. Use GOOGLE CHROME to search for images to use in your advertisement.

CLICK VIEW IMAGE!!

RIGHT CLICK OR CONTROL + CLICK THEN SAVE IMAGE AS...

SAVE IT IN YOUR SHARE DRIVE!!!

7. Right Click (or control + click) on the layer with the photo and select RASTERIZE!!

6. Does your image have a background that you need to get rid of?

4. File -> Place (to place an image on the advertisment)

Use PenTool to cut out the background!

SELECT -> INVERSE

EDIT -> CUT

If the image you find has a WHITE background you can use the MAGIC WAND, CLICK ON THE WHITE BACKGROUND, the EDIT-> CUT!

MAGIC WAND

* EDIT -> FREE TRANSFORM allows you to size and rotate

You can use the Paint Brush tool to make your own artwork unique. You may choose images from the internet.

<--PAINT BRUSH TOOL ON LEFT

<--BRUSHES ON RIGHT

Select any brush you wish and experiment with different effects.

When your advertisement is completed, you must save it. Then return to your original times square photo. FILE ->PLACE (Find the file name for the advertisement you just made)

*adjust the advertisement to fit in the space you want it to go.*

Logo/Package Design Unit

Please refer to the Media Arts page for more information

ABSTRACT NAME DESIGN

Studio

Due: November 4th

REDESIGN A LOGO

HOW TO PRINT -

Due: October 9th

Please follow these directions before printing your logo re-design.

1. Select the rectangular tool and click 1 time.

2. Make sure you type in these options... and click OK.

3. Then make sure your rectangle has these options selected:

4. Position the rectangle on your page like this: (Make sure you have it even around each side, except for the bottom.. leave extra room)

5. Now add your text. Select the Text tool and type your first and last name hit ENTER then type in the Company's name. Highlight your name is make it bold. The options for your Name Text should look like this:

You must have this font and that size font. The only part that is Bold is your name.

6. Make sure your logo is in the center and it is as large as you can make it while keeping a nice distance around it. You don't want the logo to overlap the border. To make the whole logo larger, draw a box around it using the mouse. Then hold down the SHIFT key while dragging out the lower right hand corner. Make sure you have the Move Tool or Black Arrow selected.

7. Print to H113 4025

Assignment for Thursday, October 1st

Please choose one of the following famous graphic designers to research and write a 200-word paragraph. Make sure to put information found into your own words, this way you won’t plagiarize. Please include your opinion of the artists’ work.

This will count as 1 project grade.

Make sure your name on your work and print at the end of the period.

Famous Graphic Designers:

1. Eddie Opara

2. Chipp Kid

3. Paula Scher

4. Michael Bierut

5. David Carson

REDESIGN A LOGO

Studio/Illustrator -

Your task:

You work on a creative team for a huge company. The CEO has just ask you and your team to redesign their logo.

1. Choose any logo. It can be a logo for food, clothing, sports team, music, etc.

2. Get sketch paper and sketch out new ideas for the logo.

*keep in mind* What does the company sell? Who does the company primarily sell to? Were there ever any other designs for the logo? How did they change it? Did they ever change their color or colors? Should you change the font, or is it iconic? You must decide how much to change the logo while staying true to what the company represents or what it wants to communicate.

3. Get it approved.

4. Use Photo Booth to snap a photo of your sketch.

5. Drag it into Illustrator.

6. go to OBJECT, TRANSFORM, REFLECT, VERTICAL.

7. Make sure you click once on it with the MOVE TOOL and then go to OBJECT, LOCK, SELECTION.

8. Select the Pen Tool and begin to trace over your sketch.