Social Impact

SOCIAL VIDEO BRIEF

CLIENT:   Plastic Soup Foundation

BRIEF:  The Ocean Cleanup develops advanced technologies to rid the world’s oceans of plastic. A full-scale deployment of the system is estimated to clean up 50% of the Great Pacific Garbage Patch every 5 years.

Make a video to raise awareness for the Ocean Cleanup project.

RESOURCES: Photos/information available on theoceancleanup.com

• News articles from the web

• Stock photos from the internet (watermarks ok)

• News photos with credit (AP/Getty/etc)

• 2 Ocean Cleanup promo videos (provided)

• Additional SkyNews clips (provided)

• 2 songs by Incompetech with credit (provided)

DELIVERABLE: One video for The Ocean Cleanup’s Facebook page

• Less than 1 minute long

• Must include text graphics

• Must include at least 1 statistic

• Must include music

• Must include credit when outside footage/photos are used