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Image Credits © Esirom / Earth Hour-Jamaica
Plan Your Campaign
Plan Your Campaign
Everything you need to know about Earth Hour 2025 - catch up on the latest updates, resources and assets right here.
Everything you need to know about Earth Hour 2025 - catch up on the latest updates, resources and assets right here.
Earth Hour 2025 Network Calls
Earth Hour 2025 Network Calls
Network Call #3 - 6 March 2025
Network Call #3 - 6 March 2025
What we covered:
Final EH2025 Assets available
EH2025 Reporting - Social, Engagement Tracking and Bulk Submission of Hours Given for Earth
Photo & Video Guide
Checklists
Quick Links + Calls to Action:
Quick Links + Calls to Action:
Fill out the Campaign Tracking Survey if you haven't already
Set up digital tracking for the month of March based on these metrics
Fill out the Bulk Hour Submission Sheet after each of your EH2025 activities!
Capturing footage of your activities? Follow the guidance provided in the EH2025 Filming Guide and submit them via Dropbox
Network Call #2 - 13 February 2025
Network Call #2 - 13 February 2025
What we covered:
Earth Hour 2025 around the world
New EH2025 creative assets
Engagement assets
Media assets
What’s Next?
Note: Fundraising toolkit was also covered on the call. As that content is for WWF teams only, please check out the toolkit here.
Network Call #1 - 18 September 2024
Network Call #1 - 18 September 2024
What we covered:
Overview of strategy for EH 2025
Updated brand assets (pssst - the Asset Shop is already open for business!)
Info on Earth Hour x World Water Day 2025 (happening on the same day!)
Update on EH 2025 workshops
Campaign & strategy recap
Quick Links + Calls to Action:
Quick Links + Calls to Action:
Interested inthe EH x WWD 2025 collaborative? 🚿 Email Richard & Franziska from WWF International's Freshwater Practice.
EH 2025 Creative Assets will be rolled out progressively until November 2025. 🎨 Find the available updated assets here, and be sure to check out the Asset Shop - already open for business!
Looking for inspiration for your campaign? ✨ Check out the Earth Hour 2024 Atlas to explore recent campaigns from 40 teams across the network.
Background
Background
In 2023, we launched a refreshed brand with a new strategy, Call-to-Action, and the Hour Bank - a tool for bringing them to life. Find out more below!
#BiggestHourForEarth
#BiggestHourForEarth
Learn more about the new campaign and strategy that will run from 2023 - 2030.
"Switch Off. Give an Hour for Earth."
"Switch Off. Give an Hour for Earth."
Check out our new CTA and how we're bringing it to life.
Reference Our Past
Reference Our Past
Recap our achievements and milestones as a movement over the years.
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