Track and monitor on-line business marketing objectives for SEO (Search Engine Optimization).
New customers
Store traffic
Phone calls
Website visits
Product sales
Bing Shopping Campaigns
Bit.ly - shorten, share, measure, manage links
Industry Statistics
HubSpot Industry Stats - marketing and trends
Getting More from SEO: How to Set Goals and Consistently Improve your SEO Campaigns
The 6 Goals of SEO: Choosing the Right Ones for Your Business