Media Studies
In Media Studies GCSE you are assessed on three Components:
Component One: Examination, Exploring The Media 40%
Component Two: Examination, Understanding Media Forms and Products 30%
Component Three: NEA Project 30%
Grade 3
Examinations
AO1 Demonstrate knowledge and understanding of:
• the theoretical framework of media
• contexts of media and their influence on media products and processes.
AO2 Analyse media products using the theoretical framework of media, including in relation to their contexts, to make judgements and draw conclusions.
This response does not take in to account the extended writing nature of this question, there are 10 marks available.One one Music video is discussed very briefly. We would mark one video out of 5 and the other out of 5 so this only gets 1 out of 5, with 5 marks not available.
NEA
AO3 Create media products for an intended audience, by applying knowledge and understanding of the theoretical framework of media to communicate meaning.
The work to the right shows little understanding of how magazine covers are put together graphically to make impact.
The target work that could be used to describe it is “basic”:
A basic use of media language in the product to communicate basic meanings, with little awareness of connotations
A basic product which constructs a basic narrative or design (as appropriate)
A basic use of media language in the product to construct basic representations.
Grade 4
Examinations
AO1 Demonstrate knowledge and understanding of:
• the theoretical framework of media
• contexts of media and their influence on media products and processes.
AO2 Analyse media products using the theoretical framework of media, including in relation to their contexts, to make judgements and draw conclusions.
The exam response is unfinished and also does not deeply develop to show an understanding of theory related to the media context. For example this student could have talked about Stuart Hall theories on representation and also given examples of how demographic groups such as BAME are represented in Luther as a TV crime Drama.
NEA
AO3 Create media products for an intended audience, by applying knowledge and understanding of the theoretical framework of media to communicate meaning.
The descriptor terminology here is best described by the word “satisfactory”:
● A satisfactory use of media language in the product to communicate meanings in an uncomplicated way, with only occasional control of connotations
● A satisfactory product that constructs a satisfactory narrative or design (as appropriate).
Grade 5
Examinations
AO1 Demonstrate knowledge and understanding of:
• the theoretical framework of media
• contexts of media and their influence on media products and processes.
AO2 Analyse media products using the theoretical framework of media, including in relation to their contexts, to make judgements and draw conclusions.
The response to the right has just missed out on some marks as they could have talked about hypermasculinity and the actual camera work and lighting within the image.
NEA
AO3 Create media products for an intended audience, by applying knowledge and understanding of the theoretical framework of media to communicate meaning.
The work to the right shows:
A satisfactory use of media language in the product to communicate meanings in an uncomplicated way, with only occasional control of connotations
A satisfactory product that constructs a satisfactory narrative or design (as appropriate)
A satisfactory use of media language in the product to construct uncomplicated representations.
Grade 6
NEA
AO3 Create media products for an intended audience, by applying knowledge and understanding of the theoretical framework of media to communicate meaning.
The descriptor terminology word that best describes this work is “good”:
• A good realisation of the brief that uses conventions generally relevant to the chosen form or genre
• A good realisation of the brief that is likely to engage the intended audience through a mode of address which is appropriate
• The product addresses the requirements set out in the brief; almost all elements of the tasks are completed.
Grade 7
Examinations
AO1 Demonstrate knowledge and understanding of:
• the theoretical framework of media
• contexts of media and their influence on media products and processes.
AO2 Analyse media products using the theoretical framework of media, including in relation to their contexts, to make judgements and draw conclusions.
The response to the right has a clear writing style meeting all of the assessment objectives above.
NEA
AO3 Create media products for an intended audience, by applying knowledge and understanding of the theoretical framework of media to communicate meaning.
The work to the right shows an excellent use of media language in the product to communicate meanings in a complex way, such as through intertextuality and a purposeful control of connotations, and to construct points of view.
