21-04.

Technology Push

Pattern description

Technology Push is when research and development in new technology, drives the development of new products. Technology Push usually does not involve market research. It tends to start with a company developing an innovative technology and applying it to a product. The company then markets the product.

Inventive problems

It is necessary to perform a lot of product development operations in order to increase the number of product characteristics.

It is necessary to perform a few product development operations in order to reduce the product development costs.