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Pattern description
Pattern description
Scentura also known as Scentura Creations is a perfume company based in the city of Chamblee, Georgia, within the Atlanta metropolitan area. The firm is a multilevel selling company which manufacturers inexpensive imitations of designer fragrances. Independent salespeople are sent out, often in pairs, to sell perfume door-to-door, in parking lots, malls, or in other retail stores.
Inventive problems
Inventive problems
The company should be large and have a complex structure to perform a large number of diverse operations for the development, production, and delivery of a complex product to the customers.
The company should be small and have a simple structure in order to:
- reduce the variety and complexity of the company activities;
- focus on a small number of core operations;
- have a small stuff;
- minimize the cost of development, production, sale, and delivery of products to customers.
References
References
Google Sites
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