Social Media Marketing and Content Moderation (SMCM) Units of Competency
Generic Competencies
o Demonstrate Interpersonal and Communication Skills.
o Support Innovation and Manage Change.
Sector Specific Competencies
o Comply with Ethical Standards in IT Workplace.
Occupation Specific Competencies
o Interpret Social Media Marketing and AI Concepts.
o Develop AI Driven Social Media Strategy.
o Create and Optimize Social Media Presence.
o Plan and Create AI-Enhanced Content.
o Design and Manage Paid Social Media Campaigns.
o Publish, Optimize, and Analyze Performance.
o Manage Community and Content Moderation.