This job aid is a supplemental material to accompany the Silent Book Club retail training. Creating a specialized display for social media marketing and customer engagement is an important element of this training. Popular book culture is constantly in flux, so providing the employees a step-by-step plan to organize an engaging display, regardless of book content, was important. The aesthetics of an infographic were key to this job aid, as it was developed to be displayed in close proximity to the display area for ease of use and visibility.
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Additional Deliverables:
Design Document | e-Learning Course