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Ph.D. Students
jeong-Ah Park
jeong-Ah Park
Research Interest
Generative AI, Prompt Engineering
Major Publication
Park, J. A., & Kim, H. J. (2024). Strategic Formation of CEO Apologies: Emulating Post-Crisis Public Statements Through GPT-4. Customer Needs and Solutions, 11(1), 1.
Ye-ram Cho
Ye-ram Cho
Research Interest
Digital Marketing, Productivity, Machine Learning, Unstructured Data
Tae-woo Kim
Tae-woo Kim
Research Interest
Technology Marketing, AI, Robots
M.S. Students
joann ern
joann ern
Research Interest
Generative AI, Social AI Chatbot, Consumer Psychology
hye-jin park
hye-jin park
Research Interest
Medical AI, Healthcare, Technology Marketing, Positioning
YUMIN KIM
YUMIN KIM
Research Interest
Image analysis, GenAI, Unstructured data, Music marketing
KArolina Moon
KArolina Moon
Research Interest
B.S. Students
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