Social Media Management

Improve Your Social Media Presence With

Social Media Marketing Services.

Are you looking for an effective way to grow your business’ brand awareness, number of new customers, and website traffic? Then you should be on social media! Check out our social media marketing service and build a strong social media presence. Contact us to get started.

Develop Brand Awareness

Growing your followers on social networks will help you increase word of mouth and referrals. Our social media marketing services will help you increase your followers with relevant people. We will ensure that your followers match the demographics, interests, and behaviors of your typical customers.

Build Relationships (Engagement)

When you build a strong connection through engagement with your audience, they are more likely to buy from you. We will help you increase engagement (likes, comments, etc.) on your social media posts. The more engagement you have, the stronger your connection is with your audience.

Increasing Website Exposure

Increasing your website traffic will directly influence leads and sales. That’s why this service is best paired with our social media advertising services, where we focus on developing social media advertising campaigns that drive high volumes of traffic to your website. To increase conversions, we can add-on retargeting social ads to stay in front of recent website visitors

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Let’s Get Back To The Basics

Social Media In Today’s World

Social media has taken the world by storm since its original creation. The amount of social media users has risen up to over 4 billion (which will be double what it was in 2015!). On average, people have at least 8 different social media accounts- and they don’t just have them, they’re using them! Big platforms like Facebook saw well over half of their monthly users using Facebook daily in some of the latest data. The volume of people using social media, however, is not the only thing that’s changed.

The way people use social media has changed as well! It was originally created as a way for friends and family to communicate and socialize online, but it has become so much more than that. In today’s world, yes the main use remains to be interacting with friends and family, but it’s also an opportunity for brands and consumers or leads to connect. Listen to these recent statistics. 71% of consumers who had a positive social media experience with a brand were likely to recommend it to other people, and 21% of consumers are more likely to buy from brands that they can reach on social media. Social media platforms have started doubling as ecommerce platforms and/or as a major step in your marketing funnel for building connections.

So if you’re new to social media, what you need to understand as a business owner is that at its core social media is a place for people to connect with friends, family and brands alike. And as it continues to grow at an explosive rate you’ll want to take advantage of it for your business. That’s where social media marketing services come in.

What Is Social Media Marketing?

Social media marketing is the use of social media to increase brand awareness, build a targeted following, drive website traffic and ultimately increase your sales. Social media marketing for small businesses and entrepreneurs gives them the ability to establish their brand and online presence on platforms where their target audience is already scrolling.

All of that sounds pretty good right? So where do you start? Well, some of the social media platforms you can use to do this are Facebook, Instagram, Twitter, LinkedIn and Pinterest.

The important thing to know is that there are two parts to social media marketing: organic social media management, which you will read about on this page and paid social media advertising services which you can click there to read more about.

The way to best decide how to go about your social media marketing plan is to first decide what your business goals and marketing goals are and what you would like to get out of social media marketing. So let’s talk a little more about that below.

How Can A Social Media Marketing Campaign Help My Business?

Think about the amount of people that we said use social media. At the rate social media has grown (and continues to grow), you are bound to find a percentage of your target audience on these platforms.

Social media marketing helps you put strategic social media content and/or social ads in front of them where they’re already scrolling and spending their time. This gives your business valuable, extensive and targeted exposure.

When you leverage social media marketing effectively, you maximize your reach, qualified website traffic and conversions. What are conversions? Conversions can either be a completed sale, a completed lead form or anything else that you deem as a valuable action on your site. Typically, conversions are what you call the end goal action you’re wanting to receive from your social media efforts.

This is why it’s important to determine what your goals are first so that you can then plan your social media marketing plan accordingly to meet those goals!

Get More Traffic, Sales & Conversions From Social Media Campaigns With Our

Social Media Advertising Services

Our social media advertising services help you generate immediate results on social media. We connect your products or services to thousands of people who may be interested in them. Our social media advertising services will allow you to leverage the most cost-effective and targeted form of advertising available today. So if you’re looking for effective ways on how to boost your lead generation, brand awareness, conversions and sales, then our advertising agency is what you need. Click the button below to get started.

So What's The Difference Between

Social Media Marketing & Digital Marketing

We get this question a lot! The short answer is that social media marketing is one of the services that falls under the umbrella of digital marketing services.

Digital marketing is a term that encompasses all of the many different digital marketing methods you can execute including social media marketing, SEO (search engine optimization), PPC (pay per click) ads, email marketing, content marketing and more.

So as you can see, social media marketing is just one working component under a bigger digital marketing strategy. That’s why we are a full service agency that offers social media marketing in addition to the other services listed above. This is because you want your social media efforts to be in support of and supported by all of your other digital marketing efforts.

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Is Being Active On Social Media Platforms Important To Your Business?

If you have been using social media for a while now, you’ve probably seen and interacted with a business page’s post or ad- especially if it was a brand you like! Your target audience is no different. They like engaging with brands they favor and trust. But how do you create that brand-consumer trust?

That is where social media marketing, or also commonly known as SMM promotion, comes in. This specific digital marketing method aims to increase brand awareness and establish brand trust by building a solid social media presence for your brand. But really, how important is a social media for a business like yours? Let’s check out these statistics.

66% of Facebook users say that they Like or Follow a brand on this social platform.

53% of users say they purchased a product they first discovered on Twitter

74% of Facebook users state that they check their Facebook accounts every day.

89% of online marketers state that Instagram has been a very effective social media platform for influencer marketing.

83% of Pinners have reportedly made a purchase based on the content they saw from brands on Pinterest.

77% of Twitter users say that they feel more positive about a certain brand when their Tweet has been replied to.

90% of Instagram users say that they follow a business on this social network, which also translates to IG users being keen on interacting with brands they like.

90 million of LinkedIn users are senior-level influencers, while 63 million of them are in decision-making positions.

The statistics say it all! An effective social media marketing strategy indeed plays a vital role in growing your brand and revenue. And when we say an effective social media marketing strategy, it should be more than just publishing posts and creating social ads. It needs to be fresh, targeted, engaging and personalized to your brand. Our social media services can help you. Read on to learn more.

Do I Need To Hire A

Social Media Promotion Company?

When managing your business’ social media accounts, you should not put all your eggs in one basket. Yes, they are all social media platforms, but they are different in their own way. Just like businesses in the same industry, each of these social media networks have their own strengths and features that can be useful to your business. That’s why it’s crucial for you to have an effective social strategy on more than one platform.

But wouldn’t that be time consuming? If you do it yourself, yes it can consume your time and resources. But the good news is that you don’t have to do it yourself. Our online marketing company can help you with our social media marketing services.

Our social media promotion service has a proven track record of helping businesses achieve their goals in social media marketing. Whether you’re aiming to grow your audience, generate more leads, get more new customers, or increase your ROI – Neptune Digital Marketing is here to help.

Social Media Marketing For Small Businesses

Our Social Media Marketing Services

You can avail our social media promotion service for any of the social media platforms below. If you want to learn more about our SMM promotion services, then you can simply click the buttons below or schedule a free meeting with one of our digital marketing experts.

Facebook

With over 2 billion monthly active users, you are guaranteed to reach your desired audience through Facebook. Use the leading social media platform to grow your business.

Instagram

A picture says a thousand words. Use one of the most engaging social media platforms that over 60% of people use to discover new products. Start building your audience today.

Twitter

Increase brand recognition through Twitter. Twitter has over 330 million users and is used by all ages, from 18-64. Build trust and relationships through a trusted social platform.

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Our Social Media Advertising Services Can Help You:

Spend Your Advertising Dollars Wisely

Social media advertising is the most cost-effective form of advertising available today. On average, you can spend $5 and reach 1,000 people. In comparison to traditional media, our social media advertising services are 3x less costly.

Advertise To Your Exact Demographic

Social advertising is powerful because you can target your exact demographic. We can help you reach people based on:

Demographics: Run laser-targeted social media campaigns to people based on their interests and online behaviors. We can target specific ages, locations, income levels, and much more!
Email Lists: Send your email list to us and we can run custom ads to your email database. If you have the emails of previous leads or customers, say hello to repeat sales and new referrals.
Website Visitors: Add retargeting pixels to your website and advertise to recent website visitors. Only 1-2% of visitors convert on their first visit. We’ll use remarketing to increase your rate of conversions.

Get Fast Results

Our social media advertising services expedites your results. You can reach people instantly on social networks. This means you can generate followers, engagement, and website traffic fast. The more ad dollars you’re able to provide, the more people we can reach. As you reach more people, you open up the door for more brand awareness, traffic and sales.

Fact:

We looked into 100 small business ad accounts. 95% of the ad accounts were not optimized correctly, resulting in a wasted ad spend. Don’t waste another dollar.

Social Media Advertising Services: Our Process

Assign an experienced social media manager to your account.

A social media manager with advertising experience will help you decrease costs and increase results. We will assign an ad specialist on our staff to run your advertisements on these social media channels. This person will learn about your business, develop an advertising strategy, and execute it.

Develop a Real Advertising Strategy.

Don’t spend another dollar until you have a social media advertising strategy. We will develop a clear and concise ad strategy for your business. It will include proven advertising funnels to show you how we plan on converting strangers into website traffic and conversions.

Create Engaging Advertisements

Launch ads that people actually want to click on. Our marketing agency’s ad specialists will write your ad copy, headlines, and develop images for your campaign. We will also A/B split test your advertisements to identify which ads are driving the most results.

Monitor Your Ads and Optimize

Identify low-performing areas of your ad campaigns fast. We will keep an eye on your campaign daily on your chosen social media networks. If results begin to decline, we will detect it immediately and pause low-performing ads. In addition, we can launch new ads to keep the results coming in.

Reporting and Communication

Understand how your social media advertisements are performing. Your ad specialist will prepare reports for you to review on a monthly or biweekly basis. In addition, we will install conversion tracking on your advertisements. This will report the amount of conversions we are generating with our social media advertising services.

Get Affordable & Effective Social Media Advertising

VIEW OUR SOCIAL MEDIA ADVERTISING COSTS

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Why Us For Social Media Advertising Services

We’re advertising experts.

When we say we are advertising specialists, know that it’s more than just a job title. We run social media advertising campaigns every day and have years of experience doing it. We have proven data on best-practices regarding copy, headlines, and keywords. We understand A/B split testing, conversion optimization, and retargeting. Don’t spend your time trying to figure this out. You have a business to run.

Low-risk contracts

Our services are backed with high integrity, and we want to earn your trust through providing great work.

Get more for your money.

Spending your entire budget on an agency is like buying a car without gas. We don’t want you to pay us a high retainer. We’d rather you pay us for the true cost of the service and spend any additional budget in paid advertising. This will help us, help you.

Maximize the results.

With new social media channels that are being constantly introduced to the market such as TikTok, Snapchat, and more, you need to be wise in choosing where to invest your resources. Our advertising agency will help you choose the best social networks for your business and create the perfect ad copy to go with your ad campaigns.

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Frequently Asked Questions (FAQ's)

Results

What type of results can I expect?

The key performance indicators we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.

How much traffic can I expect?

The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you.

How many conversions can I expect?

The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.

However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.

How much do I need to spend to advertise on social media platforms?

The answer is- it depends. Social media advertising will requires you to spend money, but there are different types of ad campaigns you can run. Some campaigns follow the pay-per-click model similar to Google Ads and Bing Ads, while other focus on impressions. However, the exact amount that you need to allot for your social media campaigns will depend on several factors.

We recommend our clients to consider the average lifetime value of a customer for their business. Once you understand this, identify the maximum you are willing to spend to acquire one customer. With an experienced social media ad manager, we believe we can help you acquire customers at a profitable rate over time.

Contracts & Setup Fees

How long are the contracts?

We offer initial contract terms of 3 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis. You have the option to cancel at any time with a 30 day written or digital notice. After 30 days, we will cancel all services and return any information we have back to you.

Are there any setup fees?

There is a one-time setup fee associated with our social media advertising service. This fee is for the time to set up your campaign for service. It includes setting you up in our analytics software, social media systems, and creating any necessary advertising accounts and social media pages.

How long does it take to get started?

If you are ready to get started, contact us. One of our sales consultants will help you identify the best plan of action and develop a proposal for you. Upon your approval, we will send you a contract and get your campaign started asap.

Service & Working Together

Who will be working on my account?

You will be assigned a dedicated account manager. This person is trained in social media advertising and is likely to have experience working with clients similar to your industry. This person will be your point of contact. In addition, all deliverables are reviewed internally before they are sent to you. This is to ensure that you receive quality work and to resolve tough situations.

How will you learn my business?

We will learn your business by sending you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire for validation purposes of your answers. Also, in case we may have any additional questions about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.

How will you create ads that fit my business?

In the questionnaire, we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads in an ad calendar. You will have an opportunity to review all advertisements in advance before it is published.

Do I have to provide you with content for advertisements?

No, you do not have to provide us with content. However, if you have content, we are happy to use it.

Your Account Manager can develop unique advertisements that fit your brand. We have access to stock photography and simple design software. We can use these resources to develop advertisements to engage your audience.

Will you monitor the ad campaign to make sure we do not waste any money?

Yes, your social media manager will be monitoring your advertising campaigns daily. If ads are not performing well, we will pause them and tweak your campaign.

In addition, your social media manager will be optimizing your campaign as time progresses. In most situations, we are running A/B split tests in your ad campaign. This is the process of testing multiple variations of your ads, and the audiences for the ads. By testing different combinations of ads, we are more likely to identify areas of efficiency.

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