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I specialize in strategizing and leading go-to-market activities as a leader and principal contributor, as a player/coach. Most of my work is not visual, so cannot be represented on a website. What you won't see here are the strategies I employ, the relationships I form, the passion and confidence I inspire, and the change I'm able to drive within an organization. More details and examples available upon request
I specialize in strategizing and leading go-to-market activities as a leader and principal contributor, as a player/coach. Most of my work is not visual, so cannot be represented on a website. What you won't see here are the strategies I employ, the relationships I form, the passion and confidence I inspire, and the change I'm able to drive within an organization. More details and examples available upon request
Browse a sample of work below where I was the primary driver of the program. These projects include specific examples as well as projects that are representative of the type of work where I excel...
Browse a sample of work below where I was the primary driver of the program. These projects include specific examples as well as projects that are representative of the type of work where I excel...
Category Creation & Portfolio Marketing
At Tealium, I worked to establish the Customer Data Platform (CDP) category managing both portfolio marketing for the overall product suite and the CDP product itself.
CHALLENGER-STYLE CDW-Ecosystem-Product-Spotlight (1).pptxProduct Launches - CDW Ecosystem & Moments API
Bringing new products to market to drive incremental revenue, increase customer retention, grow customer investment, improve competitive positioning, and disrupt competitors.
Tealium_Martech-Utilization-Whitepaper-NA.pdfThought Leadership & Evangelism
Creating net new ideas, philosophies, frameworks that resonate across target markets and establish credibility.
Bluestem_CaseStudy.pdfCustomer Storytelling & Value Narratives
Identifying, solidifying, and quantifying customer value to support customer acquisition and retention.
I played the most significant role in the creation of all assets featured on this website. However, I rarely, if ever, worked alone. I operated extensively leading cross-functional teams to support organizational goals that extended beyond any single role.
I played the most significant role in the creation of all assets featured on this website. However, I rarely, if ever, worked alone. I operated extensively leading cross-functional teams to support organizational goals that extended beyond any single role.
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