Erin Sarofsky

Who is Erin Sarofsky?

Erin Sarofsky is the president, owner, and creative director of Sarofsky Corp, which has produced the main titles for Shameless, The Killing, Community, Happy Endings, and more. Soon after, Erin was hired by Digital Kitchen as a designer to help launch their Chicago office. Over the course of six years, she rose from designer to creative director. In 2006, Erin was nominated for a Primetime Emmy for her work on the Ghost Whisperer main title sequence, and later that year, she was hired by Superfad as creative director at their New York office.

OFFF Mexico 2015

the sequence has been called "a recent iteration of the global “post-digital culture” festival — introduce presenters with a volley of logotypes and stylistic treatments, both sophisticated and simple, classic and clichéd." Sarofsky uses bright colors as well as many different effects to create this sequence. "Designed to spoof our ever-filtered visual experience, anything and everything is fodder for Sarofsky’s joyful, decade-spanning ride;"

Storyboarding

One of the most important members of that team is the storyboard artist, who helps turn the director’s and writer’s ideas into reality by putting them on paper early in the pre-production process. Storyboarding is very important step when I am creating a title sequence as I think it is important to have a plan and visualize it before starting so one can see options of how it may look

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